I think that a ban / restriction is a good idea…in theory.

  • Advertisers would be free to continue to market to everyone over the age of 13
  • Childhood obesity is a growing problem around the world
  • Junk food is called junk food for a reason – it’s junk. And it contributes to making our kids fat, diabetic & lazy.
  • We already ban advertisers from targeting children from cigarette & alcohol.

Obviously, the biggest argument against this act is going to be the cry of “Nanny State”.

And while I agree that government at all levels need to be reminded periodically that their job is to serve the public and not attempt to control or re-engineer the public, we should also remember that the job of advertisers, marketers and manufacturers is to sell products & services to the public.

They have no responsibility to care for the health of our kids.

That’s the job of family.

And when Ontario’s families wanted to stop advertisers from targeting their kids with ads for booze & smokes, they used government legislation to ban the practice.