While I am sure that Kraft spent a bazillion dollars coming up with the perfect name for this engineered food-type product, I think I can do better.

How about you?

Here is what I came up with:

Bagel-ful-of-goo
Bagel-ful-of-artificial cheese product
Bagel-ful-of-chemicals & preservatives
Bagel-ful-of-impaired insulin sensitivity
Bagel-ful-of-why-is-my-butt-so-big
Bagel-ful-of-my-mom-is-to-lazy-to-even-make-a-real-sandwich

Bagel-ful-of-crap?